London Study Trip: 2018 DAY 2

Day Two of this year’s 1st year Illustration study trip to London began with a trip to see former Falmouth Illustration Graduate, Richard Bravery, who is now a senior cover designer at PenguinBooks. Richard outlined the process of commissioning illustrators for book covers and focussed on the need for the illustrator to contribute in the ideas generation process rather than being simply a technician who applies their style to an idea developed by the design team. It was really refreshing to see how designers still value the skills that illustrators can bring to the table. It was also interesting to hear about his own career path.

Nick Mott took 10 students to see the Ryan Claydon at the Illustration Agency JSR. This was a new visit For the course but proved to be really valuable.

Meanwhile Tilly McKerrow took a group of students to visit the creative agency ‘Lovers’. This is a rally innovative creative agency who really value illustration. Many thanks to Lisa Armstrong for agreeing to see our students.

Hot on the heals of the Penguin visit Nigel rushed over to Somerset House to meet up with 9 students for a meeting Stuart and Amy of the Illustration Agency known as ‘HandsomeFrank’. This relatively young agency is making waves in the industry and it was great to hear about their approach to representing their roster of artists. Stuart and Amy gave the students an hour of their valuable time and delivered huge insights that will prove to be invaluable to them in the future. Thanks to the AOI for their help in organising the fantastic venue.

11 student met Tilly ahead of their meeting with Illustrator PeteFowler at his studio in the east end of London early in the afternoon. Pete has generously offered his time to talk to Falmouth students over the last couple of years. He talked at length about his career, including his work with the ‘Super Furry Animals’ and his current projects. Many thanks to Pete and also Tom Barwick for organising this visit.

Nigel took 4 students on the long track to Stratford to see ArenaIllustrationAgency. Tamlyn Francis and Caroline Thomson are long standing friends of the course and have been seeing students from Falmouth on this study visit for many years. Every year they give a great presentation of what they do as agents discussing individual projects that their artists have been recently involved in. This is hugely inspirational for students making them aware of where Illustration as an industry can take them.

At the same time Nick was taking a group to see Creative consultancy ‘POCKO’. POCKO are an artist Agency and creative consultancy whose services include brand activation, Illustration, animation, and photography. Their objective is to curate and create innovative content through collaboration. They represent the trend towards multidisciplinary within the visual communication industry.

Finally, Nigel took a group of students to see Art Director/designer Gary Cochran at The Economist/1843. These two magazines epitomise what editorial illustration is about and it was fascinating to hear Gary talk about the process of commissioning illustrators and why he is so keen on illustrators as ideas generators. Gary’ significant experience within the field of magazine design was of huge value to the students that were on the visit. It was also great to be given a tour of the Economist offices and to see the amazing roof terrace views.

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